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What principle is key to maintaining alignment between a project and its intended business benefits?

  1. Continued business justification

  2. Risk management

  3. Effective communication

  4. Time management

The correct answer is: Continued business justification

The principle of continued business justification is fundamental in ensuring that a project remains aligned with its intended business benefits throughout its lifecycle. This principle emphasizes the necessity of continuously validating that the project is still viable, desirable, and achievable concerning the overarching business objectives. By regularly assessing the business case, organizations can verify that the project’s outcomes will provide value, justifying the investment of resources. This ongoing scrutiny helps prevent projects from being prolonged unnecessarily if they no longer align with business needs or if the anticipated benefits have changed due to shifts in the market or organizational strategy. In contrast, while risk management, effective communication, and time management are all important elements of project management, they do not directly address the need to continually justify the project’s purpose and benefits. Risk management focuses on identifying and mitigating threats that could impact the project, effective communication ensures information flow among stakeholders, and time management is about adhering to timelines. These elements support the project’s success but do not specifically keep it aligned with the intended business benefits like continued business justification does.